25A – What’s Next?


Existing Market. 
Step 1: I think making my product more sleek and be lower waste is next in my venture.
Step 2: I was unable to secure any interviews past the tens of people I have previously for this class. Quarantine has inconvenienced me.
Step 3: My venture makes sense because the whole point of my product is to be low waste. 
New Market.
Step 1: I cannot really target poorer communities as this product is mid tier range in price and would be impossible to lower to the price. 
I do not believe anyone outside my current market would buy a product like mine. 

Comments

  1. Hi Tina! I understand that it was hard and almost impossible to get interviews which is fine because our professor said he wasn't requiring it for the rest of the semester due to this quarantine. I definitely think there are always ways to reduce the waste of your product and make it more environmentally friendly. For the new market, I think targeting poor communities could be hard. But I think it's the GPS component that makes your product more expensive than others. However, you could possibly sell just the reusable bags to them and still be able to get their customer loyalty and help them to feel as though they are making a difference in the environment. Good job!

    ReplyDelete

Post a Comment

Popular Posts